Smashing Catalogs Designed to SELL
Glorious 36-Page Catalog with Fold-Out Covers
The Beyond Creations 2009 catalog included two fold-out color charts, front and back, keeping them visible as one browses the catalog. Inside are nearly 300 photos -- every individual bow and every strip, including children and babies to model bows and headbands. The clarity and color were first rate, and everything needed to SELL was included. Even an order form customers could photocopy and fax in!
Handsome 20-Page Brochure Showcasing Products Designed to Last
ACP manufacturers signs, markers and tags for utilities across the country. It's an industry where nearly everyone's products look alike. To make ACP stand out, the catalog incorporated an ad campaign playing up ACP's claim to fame: their products may not be pretty, but regardless of sun or weather they outlast almost everything. To bring this home, a series of man-made structures were shown each showing their years, while somewhere in the foreground of each photo, an ACP product still looks brand new. Customers loved the catalog; it's the one they remember most.
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